Marketing is promoting and selling products or services you provide
identifying target markets or audiences and customer needs
Having been involved in the training industry for almost 20 years working for different organizations, we have a unique methodology when we approach conducting training with both individuals and organizations. We believe that a “one size fits all training style” does not provide a positive way to execute training programs. We prefer a customized […]
January 11, 2023 –The Vancouver Island Works Project is proud to announce the creation of a new marketing/consulting company designed to assist entrepreneurs and small businesses succeed in an increasingly digitally demanding world. Businesses that need to find a tactical edge to their marketing plans, or a spark to ignite their sales channels, can choose […]
5. Tips and Tricks to Become a Microsoft Planner Master If you are using Microsoft Planner, you know that there is more to the application than meets the eye. Here are some resources, tips, and tricks to help you become a Microsoft Planner newbie and a Planner Master. 1. Add Emojis to your task […]
Vancouver Island Works Project now offers a full range of IT related courses to help students foster vital skills essential for employment in the IT sector on Vancouver Island. VICTORIA, British Columbia – November 22, 2022 – Victoria, BC – The Vancouver Island Works Project, BC’s leader in customized computer training, is pleased to announce […]
Over the years I have been involved in many discussions about marketing negative messages to perspective clients. For those who are not aware of what a negative message is, it is a marketing tactic that shows perspective clients that bad things could happen to them if they do not use a specific product or service. […]
If I was to sum up the world of Industrial Automation in one word this year, I would say that it would be“innovative”. Innovation has always been a driving force for the industry, but this year in particular, Ihave been impressed by many of the forward-thinking companies who are changing the way that wework, live […]
Everyone on the planet has been touched and affected by the COVID-19 pandemic. As a homestay father I have students that I have hosted all over the globe, and I have spent a great deal of time everyday checking on the pandemic across the world. Here in North America I have been contacted a lot […]
A blended workplace is now the new normal for many companies. Everyone has been rocked by the pandemic that struck the world in March of 2020. Shops closed and economic channels went in every direction imaginable. One thing that did evolve out of the pandemic was the almost instant embracing of online technology. Companies and […]
I was recently in a conversation with an IT Service Provider and he informed me that his customers are totally loyal and that he does not need to subscribe to tracking consumer buying trends. I was both shocked and appalled that a company in this day and age is not tracking consumer buying trends. Let […]
Instagram has became a powerhouse for businesses to market, brand & tell their story. Through pictures and videos brands can create visual and interactive content. It also gives brands the opportunity to communicate with their customers, and most importantly, customers the tools to compare, review and give testimonies to a product. When I first began […]
The Vancouver Island Works Project acknowledges that our members, live, play and do business on the Traditional Territory of the Lək̓ʷəŋən speaking peoples. It recognizes the First Nations governments across this region — Lək̓ʷəŋən (Songhees) and Xwsepsum (Esquimalt) Nations in the core area, the W̱SÁNEĆ Nations {W̱JOȽEȽP (Tsartlip), BOḰEĆEN (Pauquachin), SȾÁUTW̱,(Tsawout) W̱SIKEM (Tseycum)} out on the Saanich Peninsula and Gulf Islands, to the west Sc’ianew (Beecher Bay), T’Sou-ke, and Pacheedaht, and MÁLEXEȽ (Malahat) and Pune’laxutth’ (Penelekut) Nations.
As the world continues to shift towards remote work, more and more Canadians are finding themselves working from home or other remote locations. While
